Tyre News

Real Madrid CF has extended its sponsorship agreement with Hankook Tire until the end of the 2022/23 season. This continued collaboration between Spanish La Liga football club and tyre maker was sealed during a ceremony at Santiago Bernabéu stadium. Florentino Pérez, president of Real Madrid, and Sang Hoon Lee, Hankook Tire’s president in Europe, signed the deal.

Consumers are more likely to favour brands of tyre factory-fitted on performance or prestige cars. It’s no wonder then that all leading tyre makers strive to gain original equipment approvals. Linglong Tire recently scored a coup when FAW Group chose its tyres for what’s said to be China’s most expensive car, the Hongqi L5.

The performance version of Audi’s Q8 SUV coupe is available with several brands of factory-fitted tyres. Hankook says it is one of these brands. Audi has approved the Hankook Ventus S1 evo 3 SUV as an original equipment tyre for its SQ8 TDI in sizes 285/45 R21 113 Y XL and V XL. Customers specifying winter tyres can receive the Hankook Winter i*cept evo 2 SUV in the same dimensions.

The UK is preparing for one of the coldest winters in almost a decade, but new data shows many drivers are dangerously unprepared to drive in icy conditions and could be putting themselves and others at risk as a result.

The Formula 1 teams have delivered a firm "no thanks" to exclusive tyre supplier Pirelli. They unanimously rejected Pirelli’s 2020 tyre specification in an FIA vote today. As a result, F1 will continue to use the 2019 tyres next season.

Tyres have been made into many things over the years. However, creating luxury bracelets from a tyre used by Ayrton Senna during the 1993 F1 Grand Prix race at Donington Park is a new one.