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Inspired by racing cars, landscapes & Zeus: Pirelli’s Imola F1 trophies

Pirelli is title sponsor of this weekend’s F1 racing in Imola, and as such was tasked with supplying the race trophies for the Gran Premio del Made in Italy e dell’Emilia Romagna. The tyre maker turned to artist Alic...

WhatTyre Tyre of the Year 2021

WhatTyre’s inaugural Tyre of the Year Awards are designed to celebrate the best tyres currently available for the biggest group of drivers. We have focused on the tyres that offer the best performance characteristics f...

WhatTyre Electric Car Tyre of the Year 2021

Electric car tyres and tyres designed to offer greater fuel efficiency contain some of the tyre industry’s most advanced technology. Supporting fast growth in primarily battery-powered electric cars as well as car-make...

WhatTyre Winter Tyre of the Year 2021

The UK tyre market’s interest in winter tyres may not be high, but there are many excellent products available, as WhatTyre’s list of “Commended” winter tyre products proves. While the UK’s moderate winter clim...

WhatTyre Summer Tyre of the Year Winner

When looking at the 13 nominees for our What Tyre summer Tyre of the Year category, it quickly became apparent that our TyreScore had done its job superbly. It also serves us well when identifying the category finalists,...