Brisa, the joint venture company of Bridgestone Corporation and Turkey’s Sabanci Holding operates plants in Izmit and Aksaray / Turkey and produces PSR, LT, TBR, AG and OTR group tyres under Bridgestone and Lassa brands. The Brisa footprint also includes an R&D center that delivers more than 100 new products a year. One of these is the Revola, a summer comfort tyre that is already leading the Lassa summer PSR line up.
Thanks to the use of newly developed compounds, Revola delivers performance, which takes it beyond its predecessor, Lassa Driveways.
This enhanced performance is reflected in the tyre’s EU label ratings, with the entire Revola range earning an ‘A’ rating for wet grip. Overall wet braking distances are shorter than those of its predecessor, with internal testing showing that the Revola outperformed the Driveways by 15 per cent in wet braking and by more than ten per cent in dry braking. The tyre also shows generational progress in lateral wet grip and aquaplaning resistance.
EV-ready & NextGen
A sidewall marking indicates the Revola’s suitability for electric and hybrid vehicles, although Lassa stresses that it is equally designed for cars with conventional combustion engines. Another sidewall symbol denotes the presence of NextGen technology, which is defined as “a set of innovations aimed at developing tyres that promote sustainability without compromising quality, safety, and performance.”
NextGen reduces tyre weight by up to 20 per cent, which decreases rolling resistance and extends battery life in electric vehicles. This weight reduction, combined with longer wear life, significantly lowers CO2 emissions. The Lassa Revola can deliver up to a five per cent improvement in fuel efficiency, making it an economical choice for drivers interested in reducing both operating costs and environmental impact.
Brisa offers the Lassa Revola in 36 sizes, suitable for rim diameters from 15 to 18 inches. Tyres Life serves as exclusive UK distributor of the Lassa range.
