Tyre Explainers

When seeking out the company which first marketed a tyre intended for winter conditions, it makes sense to start your search in a region that’s no stranger to snow and ice. Finland fits the bill nicely, and Nokian Tyres has long occupied the superlative first place in the winter tyre world with its Kelirengas – literally ‘weather tyre’. But was it really first?

Road trips are a way to explore new places, enjoy scenic views, and create lasting memories. Yet, as exciting as they are, road trips come with their own unique set of risks. Hence, you can take essential steps to stay safe and enjoy your travels with peace of mind by understanding these risks before hitting the open road.

Ever lifted your car’s bonnet and felt completely lost? Don’t worry – you’re not alone! While cars might seem complicated, understanding the basics of auto parts doesn’t have to give you a headache. Let’s break down what you really need to know to keep your wheels turning. The basics: Your engine and how it works […]

In Australia, UTEs have become an iconic symbol of both functionality and lifestyle. Whether for work or play, UTEs are integral to many Australians’ daily lives. But there's one essential accessory that completes the UTE package: the toolbox. This combination of a rugged UTE and a versatile toolbox is a match made in heaven for those who demand practicality, durability, and adaptability. Here’s why Australians love this unbeatable duo.

Sometimes, your car alone isn’t enough—hauling heavy equipment, packing extra gear for a camping trip, or transporting bulky furniture. That’s where trailers step in, offering a simple yet game-changing solution. With a trailer, you can easily handle those moments, making tricky tasks straightforward.

TyreSafe, the UK’s tyre safety charity, is running its ‘Keep Your Tyres in Good ‘Elf’ campaign for a second year this December. The initiative features Santa’s elves performing a range of tyre checks and providing fun and engaging reminders about the importance of road safety during the festive period. In 2023, the ‘Keep Your Tyres in Good ‘Elf’ campaign appeared on bus backs, websites, and social media thanks to the participation of TyreSafe supporters. Winter driving poses heightened risks, from slippery surfaces to heavier vehicle loads. While light-hearted in approach, the campaign emphasises a critical message – road users must ACT on tyre safety.

A shocking new study suggests UK motorists are putting lives at risk due to an alarming lack of tyre safety knowledge. As the only point of contact with the road, checking and maintaining tyres is essential in ensuring the roadworthiness of the vehicle and optimising the safety of all road users. Yet fewer than a fifth (19 per cent) of those surveyed check their tyre tread depth every month, which is the recommended frequency.

As the winter months bring more challenging driving conditions like heavy rain, sleet, snow, and high winds, TyreSafe is launching the ‘Home Safely for Winter’ campaign. This new initiative calls on road users to ACT on tyre safety, a small but essential step that could mean the difference between arriving safely and facing hazardous incidents on the road. The campaign will compliment, support and coincide with Brake’s Road Safety Week, which runs from the 17-23 November. The campaign also reinforces the National Police Chiefs’ Council (NPCC)’s initiatives which highlight the additional driving hazards present during the winter months. ‘Operation Dark Night’ and ‘Operation Limit’, running in November and December respectively, demonstrate the additional enforcement resources applied during the winter months to promote safer road use, including vehicle maintenance and driving standards.

WhatTyre has become a partner of TyreSafe. The consumer website is dedicated to helping drivers make informed decisions about tyre maintenance and replacement, so partnering with the leading UK organisation to extend its messages is a natural fit. As a sister publication to Tyres and Accessories and TyrePress, WhatTyre is uniquely positioned to reach a broad coalition of road users and the tyre suppliers that help them get from A to B. The reciprocal partnership will help ensure that crucial tyre safety information is disseminated effectively across the UK.