Europe

A new Kenda tyre range developed specifically to meet the needs of European drivers has arrived. Kenda Tires says that Kenetica Pro KR210 is an “expansion of the tried and tested Emera A1” range. Kenetica Pro is available in 28 dimensions for 13- to 16-in rims and in T to V speed ratings. Kenada positions Kenetica Pro as a high-performance tyre for small to mid-sized cars.

Michelin is the most search tyre brand on Google in Europe, according to price comparison site Rezulteo. Rezulteo studied the popularity of tyre brands in Europe using Google search volume data for tyre manufacturers in each country from 1 August 2018 to 31 July 2019. The study took “brand name” + “tyre” queries in the official languages of each European country into account.